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  • Strategies for Connecting with Gen-Z | Also AI Takes the Gold in Olympic Coverage 🥇

Strategies for Connecting with Gen-Z | Also AI Takes the Gold in Olympic Coverage 🥇

GPT-5 takes the leap from High School to Ph.D. Intelligence

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Hola Creators!

Welcome to this week's newsletter, where we explore the latest innovations shaping the worlds of marketing, business, and content creation. Today, we're focusing on AI's game-changing impact across our industries. From revolutionizing presentation design to transforming sales processes, we've got insights that will help you stay ahead of the curve. We'll dive into new tools for automation, strategies for connecting with Gen-Z, and even explore how AI is reshaping major events like the Olympics. Whether you're a marketer looking to boost engagement, a founder seeking efficiency, or a content creator aiming to push creative boundaries, this issue is packed with ideas to inspire your next big move. Let's dive in and discover how these advancements can elevate your work!

Today’s Agenda 

  • Discover an entirely new way to create presentations and websites

  • Meet the world's first AI Sales Agent

  • GPT-5 takes the leap from High School to Ph.D. Intelligence

  • AI Takes the Gold in Olympic Coverage 🥇

  • Automate like a Pro with Make.com

  • Strategies for Connecting with Gen-Z

  • Fun: Build a video game using Claude Sonnet 3.5 

Create beautiful presentations with 1 click

Ever stared at a blank slide, wishing you could magically turn your ideas into a stunning presentation? That's where Gamma comes in. It's like having a design wizard at your fingertips. No need to be a design whiz - Gamma turns your concepts into polished presentations in minutes, handling everything from data visualization to interactive elements. You focus on your ideas, and Gamma takes care of the visuals. Plus, it doesn't stop at presentations - Gamma's AI can whip up impressive websites and documents too. . It genuinely presents…

An entirely new way to present ideas

Gamma’s AI creates beautiful presentations, websites, and more. No design or coding skills required. Try it free today.

Meet the world's first AI Sales Agent

Meetcara.ai, developed by a leading AI engineer and a former Google sales executive, often delivers the first positive replies from leads in under 24 hours. This isn't just an automated response - you read that correctly. We're talking about the first positive reply from a lead, often received within 24 hours!

Start by sharing your ICP and campaign briefing with Cara, it takes less than 10 minutes.

What are you waiting for? Explore it - Today!

GPT-5 takes the leap from High School to Ph.D. Intelligence

The next major upgrade of ChatGPT has been the subject of much speculation and anticipation. GPT-5, or whatever its official name may be, has been vaguely discussed over the past year. Recently, OpenAI's Chief Technology Officer, Mira Murati, provided some clarity on its capabilities. In an interview with Dartmouth Engineering, Murati compared the intelligence levels of different AI systems, likening GPT-3 to a toddler, GPT-4 to a smart high-schooler, and the upcoming GPT-5 to Ph.D.-level intelligence for specific tasks.

What to expect? 👀 While initial rumors suggested a late 2023 release for GPT-5, and subsequent reports pointed to a summer 2024 launch, Murati's recent interview indicates a longer wait. She clarified that the next significant advancement would likely come in about a year and a half, pushing the potential release date to late 2025 or early 2026. It's worth noting that the summer 2024 release turned out to be GPT-4o, which, while impressive, didn't represent the quantum leap in intelligence that Murati describes for GPT-5.

Will GPT-5 have limitations? 🤔 Microsoft CTO Kevin Scott has suggested that next-gen AI systems will be capable of passing Ph.D. exams, thanks to improved memory and reasoning operations. However, Murati is careful to qualify these claims, noting that the "Ph.D.-level" intelligence only applies to specific tasks. She acknowledges that while these systems are already at human-level in some areas, there are still many tasks where they fall short.

AI Takes the Gold in Olympic Coverage 🥇

Picture this: You're lounging on your couch, ready to catch up on Olympic action, but instead of the usual highlights reel, you're greeted by an AI version of Al Michaels! NBC's new "Your Daily Olympic Recap on Peacock" brings a personalized playlist narrated by a super-smart computer that sounds just like the legendary sportscaster. It knows your name, your favorite sports, and can customize your highlights in 7 million different ways!

The real Al Michaels was skeptical at first but has given his digital twin the thumbs up. NBC is calling this blend of sports and tech a game-changer, potentially paving the way for more AI hosts in the future. So, are you ready for AI Al to be your personal Olympic guide? The future of sports watching is here, and it's looking pretty exciting! 🎉🏅🤖

Automate Business & Work Processes Like a Pro with Make.com

Make.com, formerly known as Integromat, is a powerful no-code and low-code automation platform that allows users to connect and automate actions between thousands of popular web applications. It offers a visual, drag-and-drop interface for creating automated workflows called "scenarios," which can range from simple two-step processes to complex, multi-branched automations.

Make stands out for its affordability compared to competitors like Zapier, making it an attractive option for individuals, small businesses, and enterprises alike. The platform caters to users with varying levels of technical expertise, from complete beginners to experienced low-code developers, offering features like routers, filters, and functions to create sophisticated automations. Anyone looking to automate repetitive tasks, improve workflow efficiency, or create custom integrations between their favourite apps can benefit from using Make.com.

Strategies for Connecting with Gen-Z

In an era dominated by digital interactions, connecting with Generation Z offline has become both a challenge and an opportunity for marketers and business owners. This tech-savvy generation, born between the mid-1990s and early 2010s, values authenticity, experiences, and meaningful connections. Understanding their offline preferences and behaviors is crucial for brands looking to make a lasting impact.

Gen Z's offline behavior is characterized by a desire for genuine interactions and unique experiences. They seek authenticity in their engagements, prioritizing brands that demonstrate real-world impact. This generation is socially active, enjoying group activities and community-building efforts. They place a high value on experiences over material possessions, often participating in events like music festivals, workshops, and interactive exhibits. Additionally, many Gen Z individuals focus on health and wellness, engaging in fitness classes and outdoor adventures.

To effectively connect with Gen Z offline, brands must create strategies that align with their interests and values. Hosting events and experiences, such as pop-up shops, workshops, and festivals, can provide tangible connections and memorable moments. Building community spaces like branded cafes or co-working areas offers Gen Z a place to interact with the brand on their own terms. Collaborating with influencers and celebrities for meet-and-greet events or live demonstrations can bridge the online-offline divide, bringing familiar faces from social media into the real world. By implementing these strategies, marketers and business owners can create meaningful offline experiences that resonate with Gen Z and foster long-lasting brand loyalty.

Honestly speaking, it took me an year to understand…

Fun: Build a video game using Claude Sonnet 3.5 

How to Create a Snake Game with Claude:

  1. Visit Claude's site and sign in.

  2. Access your profile settings

  3. Find and activate the "Feature Preview" option

  4. Enable the "Artifacts" toggle

Next Steps:

Ask Claude: "Create a simple snake game for me in HTML5" • Wait briefly for Claude to generate the game • Use Artifacts to preview your new game •

Voila! You've now got a custom snake game, courtesy of AI.

Top 2 AI Tools of The Week

ElevenLabs offers cutting-edge AI voice technology that's revolutionizing the audio content landscape. Their platform allows users to generate lifelike voices with remarkable accuracy and emotion. With a diverse voice library and the ability to clone voices, ElevenLabs caters to a wide range of needs, from content creation to accessibility solutions. The user-friendly interface makes it easy to transform text into speech, while advanced features like voice design and multi-language support provide unparalleled flexibility. Whether you're a podcaster, game developer, or audiobook producer, ElevenLabs' AI-powered tools can help bring your audio projects to life with unprecedented realism and efficiency.

Beehiiv is a powerful newsletter platform designed to help content creators, marketers, and entrepreneurs grow their audience and monetize their content. It offers a user-friendly interface for crafting and sending engaging newsletters, along with robust analytics to track performance. Beehiiv stands out with its built-in growth tools, including referral programs and SEO optimization features. The platform also supports multiple monetization options, such as paid subscriptions and sponsored content. With its scalable infrastructure, customizable templates, and integration capabilities, Beehiiv provides a comprehensive solution for newsletter publishers of all sizes, from solo creators to large media companies. Whether you're just starting or looking to expand your existing newsletter, Beehiiv offers the tools and support to help you succeed in the competitive world of email marketing.

For your visual delight - Also, what’s your spirit Animal?

By Creator’s, For the Creator in Everyone 💘 

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The Creator’s Den Team,

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